PR CONSULTANCY
With us at your side the sky is the limit. PR Consultancy covers Strategic Consultancy, Media Relations, Brand Development, Events, Copy Writing, Sponsorship Management, Crisis Management and more. Whatever service you need to help raise your...
LEANNE REED
Account Executive
Of a generation who grew up alongside the evolution of social media, Leanne offers a contemporary take on how these platforms can be used to their full potential...
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SPONSORSHIP MANAGEMENT
It’s not enough just to put the money in; to get real value you need to plan properly, execute...VIEW SERVICE
COURSE OBJECTIVES
To learn the techniques for getting messages across in all media interviews. To...VIEW SERVICE
ANNA THORNE
Account Manager
Anna has worked in public relations in both the public and private sector and has a background in journalism...
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WOOF!...
COURSE OBJECTIVES
To learn the techniques for getting messages across in all media interviews. To rehearse different types of interview in a secure...VIEW SERVICE
LAURA MOREL
Account Manager
With a degree in English Literature Laura started her working life as a fashion journalist in London, before returning to Jersey and, like most, falling into finance...
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James Filleul
MD
With a degree in English Literature and Post-graduate Diploma in Broadcast Journalism, James joined the BBC as a news trainee. Within three years he had become the senior journalist and overall news editor in Jersey...
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JULIEN MOREL
Account Manager
Julien is an experienced communications specialist with a strong contact book and a proven track record of choosing the right message for his varied clients.
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MEDIA TRAINING SERVICE
MEDIA TRAINING
COURSE OBJECTIVES
If you ask the media themselves, they’ll tell you that ‘media training’ is pointless – just answer all the questions openly and truthfully. If you’ve ever been on the end of tough media interview, it doesn’t feel quite so straightforward. How do you get your point-of-view across in a stressful, unfamiliar, high-risk situation, when the person asking you questions may have a very different objective than your own?
It’s a very challenging scenario, and one which needs careful tuition (all based on actual interviews) and guided rehearsal using a fictional scenario. The training can be based on a group, or one-to-one, depending on each client’s requirements; it can be general, or focussed on a specific issue. Our courses cover all types of media interview from TV to print, ‘live’ to pre-recorded.
DI is the most experienced media training company in the Channel Islands, having coached senior executives, board members, top politicians from across the Islands and the UK, and even members of a royal family.
DI has run media courses as far afield as the Middle East and Caribbean, and is well versed in putting together bespoke training which equips clients to deal effectively with whatever media scenario they may be facing.
COURSE OBJECTIVES
- To learn the techniques for getting messages across in all media interviews.
- To rehearse different types of interview in a secure environment with full advice and feedback.
- To understand exactly what a journalist will be looking for in an interview and prepare for it.
- To feel confident in any media interview situation.
- To learn the techniques for getting messages across in all media interviews.
- To rehearse different types of interview in a secure environment.
- To learn from full advice and feedback after practice interviews.
- To understand exactly what a journalist will be looking for in an interview and be prepared for it.
- To practice speaking concisely.
- To have the skills to prepare for any subsequent media interview.
- To improve body language and tone of voice to maximise the potential to convey your message.
- To prepare for reporters going off topic and how to respond.
- To feel confident in any media interview situation.
Each course can be tailored to your company’s specific media interview needs. At the end of the course everyone involved will achieve these objectives: